Watching the children play with their father in the hunt for a mammoth, psychologist Yekaterina Kashirskaya decided to open the publishing house "Walking to History", which publishes not only informative books, but also everything necessary for playing in the footsteps of what has been read. Field of Operations Publishing Launch Date 2011 She decided to provide each child with a whole set of tools to study different topics.
Category: Made by myself
Polevaya does not know exactly how many vegans live in Russia, or at least in the capital: such statistics do not exist, but she knows what shoes and clothes are needed by the thousand who have subscribed to the news of her online store. Ethical shoes, according to Julia, are not just made without the use of genuine leather and fur, but are made in accordance with the standards of vegan culture: without chemicals, animal tests and environmental pollution.
Oh, my was opened in 2010 by the pr-manager from St. Petersburg Sergey Kovelenov and his friends. Initially, the new brand produced low-key women's dresses, but gradually the guys began to produce simple and bright knitwear for everyday wear: T-shirts, hoodies, sweaters. Now Oh, my exists as an online store.
In 2007, two students from St. Petersburg, Aleksey Burov and Pavel Kokkov, created the Beer Card. Initially, the project existed in the format of a discount system: the guys agreed with the bars of the city and sold discount cards for visitors. Then they decided to open their own beer store under the same name.
The family of Ekaterina Ukolova left Magadan for Gelendzhik when the girl was 14. Ukolova, the best seller of Oriflame cosmetics in Magadan, went to St. Petersburg to study and worked for the first time at the grocery store on a night shift. After 12 years, she founded her own company, which helps customers improve sales of goods by an average of 40%, and sometimes several times.
Pushkin, Tolstoy and Chekhov in sports suits and with whistles of a school physical education teacher look sternly and offer teenagers to read - such posters bypassed all social networks at the end of May and will soon appear on the streets of Moscow. Denis Lapshinov and Victor Sokolov from Slava advertising agency came up with this campaign.
Catherine, a former HR manager at a large oil company, and Dutchman Paul, a former banker, opened a tailoring shop for men in the manner of European workshops in Moscow. They told Hopes & Fears how to make a “little story around the corner in a big city” and teach men in Russia not to buy ready-made jackets and trousers in stores, but to sew them in an atelier.
In her youth, Evgenia Lazareva worked at the School of Business for Youth under the Moscow government and already then decided that she would definitely build her own business, but never thought that she would start creating clothes. Two years ago, a son was born at Lazareva, and she began to sew clothes for him and for herself in a Moscow studio.
Utopia Showroom is a small store in K7 space on Kazanskaya Street, founded in the spring of 2012 by old friends and street clothing connoisseurs Ildar Guraev and Andrei Montanov (the heroes do not give their real names due to the specifics of their main occupation. In their free time, they work as face controllers.
Agency Sarafun PR was created by Anastasia Gamayunova, Julia Chai and Sasha Skorodumova in 2010. All of them had prior experience in the PR industry. For two years, they managed to work with more than 50 projects, including New Holland, as well as campaigning with the Electra bicycle brand and the Heineken beer brand in St. Petersburg.
Konstantin Zilberburg, Dmitry Ivanov and Anastasia Kelnik created a studio, which was rented not only to photographers, but also to organizers of fashion shows, as well as lecturers. Realizing that it would not be possible to quickly return the investment, the partners thought about how to scale the business and find new customers. ABOUT THE PROJECT FIELD OF ACTIVITY Studio and equipment rental, production OPENING DATE 2009 BUDGET FOR LAUNCHING 3,000,000 rubles SITE Monochromeloft.
“If I was born again, I would again become an entrepreneur” - these words of the Turkish billionaire Sakip Sabanji hang on the main page of ILoveIP.ru. The credo of the creators of the site, Svetlana Malakhova and Anton Puro, also sounds. Lawyers opened their own bureau - registered companies and took out debts from clients of foreign companies, however, measured life quickly got bored.
The former executive director of a major Russian publishing house, Boris Makarenkov, has three book projects - a site selling expensive, up to 20,000 rubles, gift books, an iPhone and iPad application for downloading and listening to audio books, and a retail network of children's literature kiosks. Realizing that you can’t make a margin of 200% on books, as on Chinese consumer goods, Makarenkov is not ready to turn his idea of returning reading to people as a form of leisure to charity.
Once Sergey Le-Zakharov came across an article about the Czech invention Fotorobot Table, which allows you to quickly make 3D-shooting of a small object. The design of the rotating table seemed to the graduate of the Department of Theoretical Mechanics of the Petersburg Polytechnic University not very complicated, and he repeated it in the university laboratory.
Yoga teacher Olga Lovkova was tortured to look for a set of bedding in size and color in stores. She figured out how to solve this problem not only for herself. In the open Dexterous online store "Assembly Bed" you can make an individual set of your favorite duvet covers, sheets and pillowcases of the right size.
Economist Elena Shifrina worked in oil companies and banks and built a managerial career. Having received an MBA, Shifrina became interested in the idea of a healthy lifestyle and invested the accumulated bonuses in the production of snack bars without sugar and chemistry. From the idea of starting a business to entering the market, the former manager had to go through several circles of entrepreneurial hell.
Physics student Alexei Pogoda dreamed of growing pineapples in the Leningrad Region and earned money by selling simple genetic engineering products, such as plasmid DNA, to scientists. Having put together the initial capital on grants and government orders, he built a small but combat company Fractial Bio. However, it became increasingly difficult to work with the state, and Weather came up with how to do business on DNA diagnostics of diseases, as well as on mycological examination.
Dmitry Antipin, president of the wholesale company Paper Plane, and Nadezhda Kugaeva, its development director, until 2009 had been supplying massage equipment from China. The crisis deprived their customers: chairs for relaxation became no longer needed by consumers and beauty salons. When Antipin went to Hong Kong to attend the Hong Kong Gifts & Premium Fair, he was about to find something new in his niche, and it so happened that he brought home two Japanese soft toys.
Yekaterinburg Nikolai Loginovskikh gave the chain of shoe stores to managers and invested $ 300,000 with his partner in the production of galoshes. H&F found out what happened to the entrepreneur, who chose the path from traders to manufacturers. BUSINESS AREA Production of galoshes for business shoes OPENING DATE 2009 launch budget $ 300,000 SITE www.
Petersburgers Vladimir Mlynchik, Artyom Denisov, Anton Krasilchuk and Dmitry Gurevich entered the market of electrical measurements, focusing on Internet promotion, dumping and energy audit service. Now their company earns about 50 million rubles a year; customers include Gazprom, Lukoil, Pulkovo Airport. BUSINESS SPHERE Energy Energy OPENING DATE September 2009 budget for launching 20,000 rubles SITE www.
The company of Egor Rudi and Sergey Kuznetsov, Eruditor Group, recently raised $ 4 million in investments from Intel Capital and Runa Capital funds. Starting from the private tutors market, the company gradually expanded its activities. Now, thanks to their services, you can choose not only an English teacher, but also a car instructor, a doctor, a plumber, a hairdresser, and many others.